Art direction, Illustrations and motion design created for the official keynote video of the Global Game Jam Online 2021!
According to the Global Game Jam Official website: "The Global Game Jam® (GGJ) is the world's largest game creation event taking place around the globe, typically at physical locations. A "game jam" is essentially a hackathon focused on game development. It is the growth of an idea that in today’s heavily connected world, we could come together, be creative, share experiences and express ourselves in a multitude of ways using video games – it is very universal. The weekend stirs a global creative buzz in games, while at the same time exploring the process of development, be it programming, iterative design, narrative exploration or artistic expression. It is all condensed into a 48 hour development cycle. The GGJ encourages people with all kinds of backgrounds to participate and contribute to this global spread of game development and creativity."
For the art direction we chose to mix Global Game Jam branding with an modern and sleek look of an fictional online world, with fun and vibrant characters and colours.
For the theme reveal we have mixed live footage with more abstract animations to inspire developers with the theme "Lost and Found"